About Withdraw Cash Wednesday

Withdraw Cash Wednesday (WCW) is a new initiative to promote cash withdrawals from ATMs on heavy shopping days like the Wednesday prior to black Friday shopping. WCW’s mission is to promote ATM usage around the busiest spend times of the year and help the ATM industry gain more visibility. Our group is focused not only on gaining more usage and attention for the ATM industry but to help retailers and consumers alleviate ​some of the problems faced during the busy holiday season.